About Emma
Emma Clarke is a leading female voiceover and comedy/drama writer. She voices all kinds of things from advertisements to radio identity packages – but is best known as the ‘voice of the London Underground’.
Archives
February
Music in radio ads
Thursday Feb 21 2008
Making assumptions about a commercial’s target market leads to all sorts of musical mayhem...
The pre-VOX conference preparations are underway!
Wednesday Feb 20 2008
Emma is building up to the annual highlight in the voiceover diary. But what will she choose from the menu?
My daughter is starting to ask questions...
Tuesday Feb 19 2008
How do you explain being a voiceover to a small child? How do you explain the value of being a voiceover? Tough call...
The British Class System – how can it be spotted in radio ads
Friday Feb 15 2008
After being off sick, Emma updates her readers on what she’s been doing in her first few days back at work and then gives us an overview of how the British notion of class plays out in radio ads.