About Emma
Emma Clarke is a leading female voiceover and comedy/drama writer. She voices all kinds of things from advertisements to radio identity packages – but is best known as the ‘voice of the London Underground’.
Previous postings
- Cutting edge discussion: how to say road names in a commercial
- Facing the nation on the telly – the key issues
- Unaccustomed as I am...
- Mind the Gap: The inside story of a very British fiasco
- Awkward Advertising: BT’s Adam and Jane ads
- Translate these phrases into actual English and you’ll win a prize!*
- Excuse me, would you like to rent my mouth?
- Awkward Advertising: John Prescott the boxer
- Awkward Advertising: JLS Wii Party
- Awkward Advertising: Nice ‘n’ Easy’s Dance class ad
- Awkward Advertising: The Boots ‘Not giving gifts this year’ ad
- Awkward Advertising: Halifax’s “ISA ISA Baby” TV ad
- Awkward Advertising: that bloody Match Affinity commercial
Archives
“I’m sorry I have a cold.”
Thursday
Jul 3 2008
I’ve been off work this week with a cold. Now, some of you might think this is pathetic – off work with a sniffle! But think about it, Reader. I talk for a living. And who wants Nasal Nelly on their ad? I’ll tell you. NO-ONE!
Mercy
For me, getting a cold complete with a bad throat is an occupational hazard. I am at the mercy of mucus. Because it’s arguably the bit of my body I use most of all – apart, obviously from my colossal arse on which I sit all ruddy day – it tends to get the brunt of any virus clever enough to breach my INCREDIBLE immune system. So I’ve been off for days: a shivering, snivelling wreck I was. People were just ringing my office to listen to the daily update I left on the answerphone, then they’d hang up, laughing. I sounded like a swamp creature. It was pathetic.
Today’s my first day back in the office and I’m on ‘light duties.’ This means not voicing ads with too many nasal consonants in them. It’s funny but when I talk on mic I sound OK cos I resonate the sound into the top of my head but off mic I sound like Bonnie Tyler’s snotty gran.
Really bad cold
I once had a really bad cold and had this client who insisted they wanted me to do this ad. I told him I had a cold. He said it didn’t matter. I said, no really, I sound terrible. He said, no I want you to do the ad. I said, no, really, you’re making a terrible mistake. He said, look bitch, I’ve booked you, so do it. So I did.
It was for “The 1999 North West Knitting and Needlecraft Exhibition at G-Mex.” Try saying that with a cold. Hilarious.
3 comments · add a comment · this blog is moderated
Emma Clarke takes no responsibility for any comments below, as these do not necessarily represent her views.
Steve
03 July 2008 at
07:01
At least it wasn't taking place in Nottingham... "Second class return please"
Paul Robinson
03 July 2008 at
08:16
You see, you said Bonnie Tyler, I thought Bonnie Langford. I cant actually work out which is worse. Hope you are all betterer
Martin
04 July 2008 at
04:53
Bonnie TylerÂ?s - i'm gonna have to wikipedia as i have no idea who that is!

