About Emma
Emma Clarke is a leading female voiceover and comedy/drama writer. She voices all kinds of things from advertisements to radio identity packages – but is best known as the ‘voice of the London Underground’.
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Money for old rope?
Wednesday
Mar 25 2009
Now I’m not being funny but my job is quite hard. And I don’t mean to sound defensive, or precious but it is. It’s not easy doing what I do. It takes skill to be a voiceover. So why are people always telling me that being a voiceover is ‘money for old rope?’
Rope!
It’s true, Reader. I ran into an old friend a few weeks ago and she was asking what I was up to. I told her what I did for a living and she burst out laughing.
“You’re joking, aren’t you?” she said, wiping away tears of hilarity.
“No,“ I said, primly. “And what’s so funny?”
“So you honestly just sit there talking all day?”
“Yes,“ I said, with all the dignity I could muster.
She burst out laughing again.
“But I do it very skilfully,“ I added.
Clearly she wasn’t convinced. “Come on,“ she said. “You’re not fooling anyone. It’s money for old rope, isn’t it? I’d love to get paid for sitting on my arse, chatting all day.”
And this, Reader, is what a lot of people say.
It hurts me, it really does.
I was at a party a couple of months ago – yes! I actually left the house for a couple of hours! – and a friend of mine introduced me to a terribly clever person who did something quantum with computers.
“You do what?” he said, obviously appalled at the pathetic nature of my occupation.
“I’m a voiceover,“ I repeated.
“And you’ve chosen to do that have you? It fulfils you does it?”
“Sort of,“ I said, shifting from foot to foot.
“Your parents must be so proud,“ he said before stalking off to have a conversation about particle acceleration with a nearby genius.
Canvassed!
I canvassed a few of my voiceover colleagues to see if they’d had similar experiences. Reader, it was like opening the floodgates. There were times when I felt like I’d started a support group.
“Ever watched a craftsman at work? Brick laying, plastering, spray painting a car and matching the colour?” said Bob Lawrence. “Those guys are really, really quick. And they are quick because they are experts in their field. Learning your trade makes it look easy. Ever watched somebody score a brilliant goal on TV, watch the replays from different angles, slow it down and every time you see it you can’t avoid thinking that it looks so easy. It’s just a bloke kicking a ball after all…“
“I gave a young newsreader a crack at some voicing cause he wanted to branch out. He is a fine character voice but had been told by a producer that he ‘had the kind of voice that could sell chocolate,‘“ said Tanya Rich. “Even from his speaking voice (thin and quite reedy) I knew that this was certainly not the case, and told him. After he had been in the booth doing take 9 million, he said ‘gosh this voice over stuff’s a lot harder than I thought!’ and there you have it!”
“It is a very definite skill indeed,“ said Nick Coady. “When you talk to people you don’t know and they ask what you do for a living, and you ‘wow’ them with a live performance of a voice they suddenly realise they know well, look at their reactions. People are usually open-mouthed when they see and hear you come out of ‘ordinary-person-in-the-street-mode’ and go into ‘Programmes-Tonight-On-BBC1-mode’. That’s not just talking, that’s a skilled performance.”
“I still find it a challenge and I’ve been at it for 35 years,” said voicing legend Peter Dickson before swigging back a large Martini.
“Yes,“ I said. “But has anyone ever, you know, like, laughed at you, openly?”
“No, Emma, never,“ said my colleagues. “Maybe they were laughing at you and not your job…“
Actually, they didn’t say that. I made that up. Well, they didn’t say it out loud, put it that way.
Rude!
Some people are really quite rude and tell me to my face that my job is pointless. I know it’s not brain surgery and it’s hardly like working down a mine all day and I really don’t want to seem snippy but honestly, voiceovers WORK HARD.
So for all the wannabe voiceovers out there, and Lord knows, based on the hundreds of emails I receive each month there are enough of them, voicing isn’t easy. It’s not ‘just talking’ for a living. It’s a craft. And to do it well you have to be damn, damn good.
5 comments · add a comment · this blog is moderated
Emma Clarke takes no responsibility for any comments below, as these do not necessarily represent her views.
Mike Cooper
26 March 2009 at
03:42
Thanks for this Emma - nicely said! I wrote a similar post on my own blog a little while ago. It's here if you want to take a look: http://gobsonsticks.wordpress.com/2009/02/21/so-you-want-to-be-a-voiceover-artis/ Hope to meet you at some point. Vox?
Mark Morgan
26 March 2009 at
06:44
I reckon it's like driving, or photography -- everyone thinks they can do those things well, but in reality most people are rubbish at them. I've heard my own voice on the radio, and I sounded like some sort of idiot with a huge elastic band round my neck and an accent from no part of the country that I ever remember going to.
Alun
31 March 2009 at
08:49
Concert pianists practise playing the piano for up to eight hours a day. Before a concert it is not uncommon for them to place their hands in warm olive oil for about 30 minutes. Then they do what is also known as "tickling the ivories." It is called "tickling" because it all looks so easy, when in fact it is the result of hard labour. The next time you meet that particle accelerator at a party tell him to go and accelerate his particles and amuse yourself at how long it takes him to understand what you might have said.
Chris JC
23 September 2009 at
03:17
Late comment here, but for years people have told me I should do voiceover because I think they misunderstand the challenges. In essence I can do, let's be charitable, four voices distinctly (my main one being a sort of Patrick Allen knockoff, albeit without the power or gravitas) which I'm sensible enough to know is not enough, but I still have to put up with people thinking I'm lazy for not trying. Just wanted you to know that SOME people realise it's a tough old gig.
Lindsay Abbott
15 February 2010 at
07:40
Emma Your article really made me smile, thanks for that, I feel normal again! If I get another email asking me for advice on becoming a voiceover because someone somewhere told them they have a great voice for voiceovers and it sounds like a jolly wheeze I think I'll scream..aaarrrggghhhh! There, I've done it now, I feel better..... :>) There is definitely a lot more to it than people think. Hope to see you at VOX. Lindsay Abbott :>)

